Our Approach
Our mission is to connect future growth in philanthropy, generosity and social investment with emerging priorities of the UK regions and empower the organisations who can make a difference to scale their social good better.
Prosperity is not just about economic growth it is also about exercising responsibility. And the future of social good rests with the ability of all sectors, and the leaders within them, to be courageous enough to take the risk and help level the playing field through donation, philanthropy or generosity.
What is The Purpose Brief?
The Purpose Brief brings together place based impact and celebrates the stories and people of impact emerging across different sectors. Through blog briefings, podcasts and articles we seek out fresh thinking on projects that celebrate success and are having real impact in communities.
We discuss core themes such as the impact economy, social good, and generosity and philanthropy. We talk about the big disruptions such as technology, climate change and purpose driven leadership skills. Most importantly we celebrate the power of human agency for good.
This community is a thoughtful space to think about purpose and work in the social good space. Subscribers are good citizens, with backgrounds in professiona across sectors who are driven by purpose and creating more good things in the world.
About the Founder
The Purpose Brief is from the mind of James Johnston, a trusted fundraising and engagement leader with experience of cross sector working to deliver impact.
Through his strategic advisory work he is committed to bringing diverse voices to the table and he believes places can thrive if they unlock the social good around them through engagement and generosity and strong partnerships.
Through his career, James has led engagement programmes and fundraising at some of the UK's top universities: working globally to connect funders with opportunities that have made a big impact on individuals, academic research and place-based projects. He's worked extensively with a diverse set of sector leaders to deliver purpose-driven collaborations including work with small charities and local government.
Our Place
Place really matters to us all: the identity, potential, and partnerships unique to every region are central to how we deliver social good together. One thing remains a constant in all our lives is change - it has always been that way. But we acknowledge to create change for good means building partnership and finding shared interest and talking confidently and openly about this. It takes a village to create last impact around a big vision. No one organisation can deliver change alone.
With a base in York, in the North of England, we are happy to pop up anywhere you need us if our purpose resonates with you and you really want to do some good work alongside us.